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PR Disasters: Is social media the problem or the solution?
October 18, 2017 @ 11:30 am - 2:30 pm
Business Series Luncheon: PR Disasters: Is social media the problem or the solution?
Guest Speakers: Bob Pickard & Nik Nanos
In the age of social media, managing your message and communicating effectively during a crisis has never been more important for leaders and their organizations. Social media’s power to build image and to destroy reputation is making public relations more important, while many of the old methods of corporate communication have suddenly become outmoded. Join PR leader/executive/pro (take your pick) Bob Pickard and pollster Nick Nanos as they share some of their recent Canadian public opinion research on social media, fake news, PR disasters, with practical recommendations for leaders who need to communicate effectively as they deal with digital disruption.
Wednesday October 18th, 2017
Reception: 11:45 am | Lunch: 12:15 pm
Member & Spouse: $30pp | Guests: $38pp
(Plus taxes & house charges)
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